Are your servers making spitballs of “bad” comment cards?

Do your restaurant managers get every comment card guests fill out? Are waitstaff trashing the bad comment cards? Do you have an effective means to capture guest contact info via “opt-in”?

I’d like to take this opportunity to introduce you to Rewarding Feedback – a phenomenal new consumer-focused product that was invented with the primary focus of driving revenue to restaurants, gaming establishments and service firms.

This unique process collects guest experience data at the time of the experience in exchange for coupons for a future visit. The Rewarding Feedback process replaces the need for paper surveys, online questionnaires, telephone follow-ups and even mystery shopper services. The process provides the opportunity for the business to obtain feedback on every customer interaction (rather than the typically low volume of feedback results currently received by conventional means).

The standard restaurant implementation has the on-site hostess present the guest with Rewarding Feedback equipment to complete a quick survey at the end of their meal. Upon completion of the survey, the data is analyzed instantly. The guest receives a valuable coupon, regardless of the survey results, but if the guest experience has been satisfactory, a second coupon is provided to the customer to share with a friend. If the guest experience has been deemed less than satisfactory, on-site management is notified of the problem immediately, thereby allowing the establishment to “save” the relationship with the guest, before they get their bill. Coupon types and expiries can be varied, depending on the marketing campaign established.  In addition, you can market the coupons to other organizations – creating additional revenue.

What makes the Rewarding Feedback process so valuable is that it allows every establishment to collect real-time, actionable data while at the same time turning the consumer into a valuable marketing resource on behalf of the business.
Our reporting portal allows management resources to review individual establishment results or compare results from a single establishment against others in a defined region and/or chain.

For more information visit Rewarding Feedback.


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