Archive for ‘Press Release’

March 11, 2011

Northwest Center for Photography – new client

We’re very excited this afternoon to announce a new relationship with Northwest Center for Photography and iWitness Gallery, in Portland Oregon. The Northwest Center for Photography offers classes and workshops for both professional, avocational and beginner photographers. Instructors include the former White House (USA) Chief Photo Editor and Sunset Magazine Director of Photography. The iWitness Gallery offers rotating exhibits from some of the world’s finest photographers.

“We’re extremely excited to consult Northwest Center for Photography and iWitness Gallery on their social web optimization. Compelling imagery is incredibly valuable in a digital world; photography schools, like NCP, that take advantage of the connectivity and community building available through the social web are able to not only achieve full enrollments, but also expand reputations. Photographers able to maximize their presence online can see their art increase in valuation and reputation” says Jeffrey J Kingman, CEO of Chalkboarder.

Chalkboarder is providing Northwest Center for Photography and iWitness Gallery with social media consulting and seminars on social media for professional and avocational photographers.

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March 11, 2011

Brazilian Coffee Exporter NUCOFFEE and PDX-based Pail Design – new client

We’re very excited this morning to announce our newest international client, NUCOFFEE, based in Brazil. NUCOFFEE focuses on providing the best green coffee beans from Brazil to roasters around the world.

Chalkboarder was retained by Pail Design (Portland, OR), marketing representative of NUCOFFEE, to provide complete Social Media Optimization of NUCOFFEE to North America. The mission of this SMO Plan is to connect North American coffee roasters and consumers with Brazilian coffee producers/farmers.

“The beverage industry just became a natural fit for us after working with many beverage clients over the last ten years. We take pride in helping our international clients such as NUCOFFEE (based in Sao Paulo, Brazil) grow and gain awareness through all kinds of mediums while staying on top of the technological wave” said Jessica Bernert, owner of Pail Design.

“Connecting consumers, roasters and coffee shops with top Brazilian coffee farmers and producers is a natural extension of Chalkboarder’s social media competencies. We’ve been in the specialty coffee and tea industry for two years, building relationships internationally for other clients, such as Coffee Fest Tradeshows. Social media optimization provides NUCOFFEE and Pail Design the ability to create a lasting village” says Jeffrey J Kingman, CEO of Chalkboarder. “We’re very excited to work with NUCOFFEE and Pail Design, creating a global community.”

For more information please contact:

Jeffrey J Kingman : (503) 481-2479 : jkingman@chalkboarder.com

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Pail Design

Pail Design, is a ten year old, Portland, Ore. Based creative agency which specializes in the food and beverage industry. Made-up of Art Director and owner, Jessica Bernert who has worked continually with Barista Magazine, and clients such as: Aviation Gin, Portland Roasting Coffee, Domain De Canton, with business partner and web director Gregory Spies.

Pail does two things very well: Make things look better for happy clients, and loving what they do, passionately.

NUCOFFEE

NUCOFFEE. You may be trying to imagine the meaning of this unusual name.

NU is a modern abbreviation for new. NUCOFFEE is a new way of thinking the coffee chain. Simple, more humane and transparent.

NUCOFFEE connects growers, cooperatives and roasters in a transparent business partnership. We offer support and integration through commercialization of quality coffee, helping to create a closer relationship between demand and origin.

Our commitment is to value the origin and recognize the producer, promoting quality excellence, adding real value and creating effective evolution throughout the coffee chain.

NUCOFFEE is an initiative of Syngenta, leading company in agribusiness that reinforces our commitment with a sustainable agriculture.

Chalkboarder

Chalkboarder creates interlocked and interdependent villages for brands, organizations and consumers internationally. We offer strategic brand and concept development, relationship engineering and social web optimization. Discover more of our core competencies here.

January 10, 2011

Chalkboarder Sponsors Barista/Latte Art Competitor

FOR IMMEDIATE RELEASE:

Contact:
Jeffrey J Kingman
Chalkboarder
(503) 481-2479
jkingman@chalkboarder.com
http://www.chalkboarder.com

Chalkboarder Sponsors Barista/Latte Art Competitor

Portland, OR, Jan. 10 2011 — Chalkboarder is pleased to officially sponsor Johnbruce Haslett, Owner of Pacific Grind Café in Lincoln City OR in his quest to capture first place finishes at Coffee Fest Latte Art and the SCAA Barista competitions during 2011.

Johnbruce Haslett

Chalkboarder, a diverse brand relationship agency, specializing in strategic brand/concept development, relationship engineering and social web strategies internationally, today announces its first official competitive sponsorship. Johnbruce Haslett, a classically trained chef and Owner of Pacific Grind Café in Lincoln City Oregon, is a competitor in the Latte Art competition at Coffee Fest Chicago, to be held February 18-20 at Chicago’s Navy Pier.

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Johnbruce Haslett will also be vying for entrance to the remaining two Coffee Fest Latte Art competitions (San Diego in June and Seattle in September) and the Specialty Coffee Association of America’s (SCAA) United States Barista Championship (Houston in April). JB, as he is commonly known on the beaches of Oregon, states “Competing in, and hopefully winning these competitions, not only increase my ability to teach my staff excellent barista skills, they also promote the coffeeshop. As a classically trained chef, I’m always seeking opportunity to hone my skills and pass the knowledge on. Serving great coffee drinks is much more than running a drip machine – it’s craft. It’s trade. It’s my trade as a business owner. I’m delighted that Chalkboarder believes in my competitive abilities and look forward to a long relationship with their sponsorship.”

Chalkboarder’s CEO, Jeffrey J Kingman, says “JB is pushing the envelope of providing great service and coffeeshop trade on the Oregon Coast. We believe JB has the chops and motivation to reflect extremely well in competing, not only for him and his coffeeshop, but for the Oregon Coast and the Pacific Northwest, as a passionate and talented barista and chef.”

– more –

Chalkboarder Sponsors Barista (page 2)

Chalkboarder, based in Portland OR, provides clients with

  • strategic brand and concept development consulting, from startup through operations to dissolution
  • relationship engineering and brand representation, locally to internationally
  • social web strategies and execution, locally to internationally

Contact:
Jeffrey J Kingman
Chalkboarder
(503) 481-2479
jkingman@chalkboarder.com
http://www.chalkboarder.com

Chalkboarder.com LLC was founded in May 2009 through the dissolution of Chocorua Group. Jeffrey J Kingman, CEO and co-founder, transitioned a twenty year career as a casual fine-dining executive chef into a brand and concept development consultancy in 2006. In May 2009, after relocating back to Oregon from New England, he co-founded Chalkboarder and added relationship engineering and social media to the services provided.

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